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TL;DR
Get the template: [Flowjam template link] + 90-second example
Use it when: you have early traction, want to email 50+ angels fast, and can’t fly to every meeting
Skip it if: you’re pre-traction or already booked live demos with every target investor
60-min checklist: script 120-word problem, 20-second demo, 10-second traction, 10-second ask, captions, upload unlisted, send Monday 9 am
Distribution: personal Gmail + Calendly link → AngelList + LinkedIn DM → investor Slack groups
Last updated 2025
Your seed round launch video is the fastest way to turn cold intros into warm checks—if you hit the right 90-second structure. This article shows you the downloadable template, the exact YouTube example, and the 60-minute workflow founders use to replace half their pitch meetings.
A seed round launch video is a 60–120-second unlisted clip that shows traction, product, and ask so angels can say yes without a meeting.Definition for featured snippet: A seed round launch video is a short, traction-first recording sent to investors before the first call to pre-sell the round.
Download: [Flowjam template link] (Google Slides + teleprompter script)
Watch: 90-second real example
Proof & traction slide (5 sec on screen) – show MoM growth or LOIs
Social proof – 1 team badge (ex-Google) + 1 customer logo
CTA – “Reply with ticket size, I’ll send docs same day”
Length – 60-120 seconds; under 25 MB for email
Visuals – face to camera first 3 seconds, then screen demo, then back to face for ask
Audio – quiet room + external mic; audio > visuals
Review loop – send to 2 founders, 1 designer; iterate once
Launch plan – Monday 9 am local, Gmail mail-merge to 50 angels, subject: “[Company] 90-second seed video – closing $500k”
Founders often miss this — add a 5-second overlay showing the SAFE discount and valuation cap; it cuts back-and-forth by 30%.
Use the text-only matrix below to pick your format.
Video Type: Purpose — Pros — Cons — When to use
Deck-only: share metrics fast — fast to send — low engagement — pre-traction or cold accelerators
Launch video: pre-sell round — high reply rate — needs basic traction — you have ≥3 months growth data
Teaser reel: brand awareness — viral potential — light on numbers — consumer product pre-launch
Full pitch video: 10-min deep dive — replaces meeting — long, drop-offs — investor asked for full recording
Live pitch: real-time Q&A — build rapport — calendar overhead — top-3 investor or demo day
Crowdfunding video: retail backers — wide reach — regulatory overhead — equity crowdfunding platform
A seed round launch video complements a SAFE; it is not legal solicitation. Always link to full SAFE docs hosted on Cooley GO or similar.
Keep it short: 90 seconds = 65% completion rate; 3 minutes = 25%
Lead with traction: first 5 seconds show % MoM or revenue
Make the ask explicit: amount, instrument, close date
Legal disclaimers: add “Not an offer to sell securities” in YouTube description
Audio > visuals: viewers forgive blurry, not muffled
Distribution > perfection: ship v1 Monday, iterate Wednesday
Problem sentence, 20-second demo, traction metric, team badge, and SAFE ask with close date.
60–120 seconds; enough for one traction metric and one demo loop.
No. If you can fill your round with 5 warm intros, skip it. Use it to scale to 50+ angels fast.
Hook (traction) → Problem → Demo → Social proof → Ask → CTA link.
Personal Gmail mail-merge, LinkedIn DM with Calendly, AngelList preview, and investor Slack groups. See LinkedIn guide for timing.
Only if you cut it to 90 seconds and add SAFE terms. Crowdfunding videos are longer and retail-focused.
No traction number, no ask, background noise, 3-minute length, generic CTA.
Ship your seed round launch video this week: download the [Flowjam template], watch the 90-second example, and hit send before Friday. A tight 90-second clip beats a perfect 10-minute pitch every time.Grounded in Seedrs Academy guidance, founder experience, and verified legal sources.

Need to email us? Send emails to adam@flowjam.com
Once you place your order, you'll be directed to a short form where you provide key details about your product and vision.
As soon as we receive it, we start writing the script—typically crafting 2-3 versions in different tones for you to choose from.
Within 1-2 days, we’ll send the script for your approval. Once approved, we move on to the storyboard, ensuring every scene aligns with your vision before we begin animation.
When the final video is ready, you get unlimited revisions to make sure it’s exactly what you want.
We pride ourselves on fast delivery without sacrificing quality.
Unlike agencies that drag projects out for months, we work efficiently to get your video done in weeks.
If there are any unexpected delays, we’ll keep you informed every step of the way.
All revisions are unlimited—we don’t stop until you’re 100% happy with the final video.
You do. Unlike some agencies that charge extra for licensing, everything we create is yours to use however you want, with no hidden fees.
You can purchase and start the process directly from our website.
Click the purchase button, fill out the form with your project details, and complete the payment.
If you have any questions before getting started, feel free to book a call.
We do not offer refunds due to the creative nature of this service. All customers have a chance to review and agree to our Service Agreement prior to engaging with us. We offer unlimited revisions so we will work on the video as much as it needs until you love it!
We focus on story-driven, high-converting videos that don’t just explain your software—they build hype and increase conversions. Our streamlined process delivers agency-quality videos without the bloated costs or long timelines.
Absolutely. We don’t expect you to have everything figured out—that’s our job. Our team will craft multiple script options based on your product and audience, ensuring the final video feels on-brand and compelling.
Yes, every video includes a professional voiceover and background music at no additional cost. We work with a range of voice actors to match your brand’s tone.
If you’re on a tight deadline, let us know. We offer rush delivery options, depending on our current workload.